When we think of models we usually think of tall, lanky supermodels strutting down the runway. But, there is a great petite modeling market that can offer many opportunities for smaller models. Did I say "smaller"? Yep, I did. We really don't use the term "petite" inside the real modeling industry.
Top agents and bookers usually refer to a petite model as "small", and we never say "short". Not sure why major agencies refer to these models as small rather than petite, or call themselves commercial modeling agencies rather than petite modeling agencies, but it's always been that way ever since I became an agent 30 years ago. That being said, for this article, I will refer to them as petite models.
Petite models are generally under 5' 7" and under and can even be successful at 5' 4" or less. Check out our petite model Evelyn who, at 5' 4" we signed to Elite Models, and our member Sarina (photo below) who is also 5 '4" who signed with Ford Models.
For smaller male models there are also opportunities; check out Aaron Frew, who at 5' 7" was signed to the very exclusive agency 'd Management in Milan, Italy.
Petite models are usually sought after for particular types of modeling jobs such as, swimsuit, lingerie, hand, feet and parts modeling, and other jobs that don't require the height of a runway model. They can also find jobs as fit and showroom models working with garment manufacturers and suppliers. There are tremendous opportunities for models that don't fit the stereotypical height requirements of fashion models.
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VALERIE R. - signed to FORD MODELS, Chicago; CED TALENT, New York
JANINE M.- signed to EYE FOR I, Milan; ACTION MODELS, Greece
MARTA K. - signed to MODELLINK, Sweden; DIVA MODELS, Singapore
COURTNEY F. - signed to FUSION MODEL MANAGEMENT, New York; CLICK MODELS, Los Angeles